SS25 MATERIAL SOURCING TRENDS
With an advanced exploration into the SS 25 season, we begin to imagine new pathways for productive and meaningful growth. From craft-driven techniques to the rapid rise of AI innovations, new design frameworks have made it more necessary than ever for brands to think ahead.
For a comprehensive view of SS 25, watch an exclusive digital session featuring Fashion Snoops trend expert Nia Silva as she provides an in-depth analysis of the upcoming trends in color, materials, construction, and finishings across apparel, footwear, and accessories.
For an advanced look at the Design Aesthetics presented in the session explore below.



CONVERGENCE
Of the four Design Aesthetics presented this season, Convergence represents the intersection of escalating concerns around the environment and the rapid rise of generative AI tools. Lines between what is real and what is rendered begin converging to create inconceivable realities. These tools satisfy users’ increasing appetite for creative exploration and open up new realms of sensory stimulation. Eco-curiosity drives design with an exploration of the fantastical, strange, and the yet-to-be-discovered.

The colors in Convergence exist in a realm between the real and unreal, with unexpectedly visceral hues illustrating a punched up statement that defies our perception of reality.
Unsettling combinations of colors titillate the senses, while saturated darks are rooted in bold contrast. Soothing, yet slightly eerie hues lean into our natural curiosities when paired with true brights that energize the palette...

Take a sneak peek into SS 25 through the amorphous elements in Convergence and the three additional Design Aesthetics that will drive the season in the below preview guide:
You expressly assume all risks associated with, resulting from or arising in connection with your participation in and/or attendance at the Event. Informa does not make any warranty as to the Event in general, including, without limitation, in relation to: (a) the benefit or outcome of any sale, interaction or transaction you may have with any exhibitor, sponsor or attendee or (b) the benefit or outcome (commercial or otherwise) that you may achieve as a result of attending the Event. Informa and all entities within the Informa Group (as well as any employees or other representatives of the same) exclude all liability for any loss, injury or damage whatsoever that you may suffer in connection with or arising from the Event whether direct, indirect, consequential, special, incidental or punitive loss, injury or damage (including, without limitation, injury or disease to persons, property damage, theft, loss of profits, loss of business, loss of opportunity, loss of goodwill, loss or corruption of data or any other type of economic loss, injury or damage) or otherwise. For the avoidance of doubt, Informa shall not incur any liability whatsoever for any products displayed or sold by any exhibitor or sponsor at the Event.
