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Driven by the demand of online shopping, perhaps no other sector of
the fashion industry has transformed faster than retail. As the lines
between digital and physical continue to blur for consumers, the
omnichannel will need to respond with a united front, equipping every
touchpoint with similar convenience and functionality.
Virtual try-on (VTO) technology enables consumers to try
on digitally created garments or accessories for fit and
style without physically wearing the product. Augmented
reality has become the go-to solution for virtual try-on. As
online shopping soars to new heights, the ability to
visualize before you buy has become crucial to even the
consideration stage of the customer journey...
Tune into this 60 minute digital session featuring speakers from TUNL, and Perfect Corp as they discuss the intricacies of the new retail models
and interfaces outlined in the report. Discover practical insights on implementing personalized customer service on a larger scale.
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